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Privacy Statement

We care about your privacy

Important Information

Last update: Tuesday, 24 of April, 2018 at 9:00AM Sydney time.

This Privacy Policy may change

We try and update our Privacy Policy regularly by posting a new version online. Please check this page on a regular basis to review any changes.

You are free to contact us if you have questions, using the email details at the bottom of this page.

Our goal is to make sure you are always aware of what information we collect, how we use it and under what circumstances, if any, it is disclosed. Your continued use of this website (reefdigital.com.au) and related social profiles will be subject to the terms of the then-current Privacy Policy, which includes your consent to use cookies.

Information collection

There are two main types of information we collect:

#1: Information you share with us

When you fill out a form or correspond with us by phone, you will be added to our customer relationship management (CRM) tool, HubSpot. Your browsing session will then be attributed to the profile the CRM creates and when you return to the site in the future, if your browser is recognised, the content you view and the actions you take may be viewable. If you have corresponded with Reef, emails may also be tracked, sharing activity about what was said, by who, when, with open rates and times.

#2: Information we collect about you from other sources

This site uses many analytics and advertising tools. These tools record a lot of information about your visit, so please assume we can see everything you do while on reefdigital.com.au. This includes but is not limited to:

  • The browser you are using, which will receive a cookie from our advertising tools if enabled to do so
  • Your physical location, by city
  • How you arrived on the site, i.e. Direct, Referral, Organic, Paid
  • The pages you viewed and the navigation path you took
  • Where you moved your mouse during the visit
  • Scroll depth
  • What you clicked on
  • Time on site
  • Errors and technical problems
  • and more

This data is anonymised until you contact Reef, where our CRM will try and match data to your session to your profile, and recognise you in future sessions.

In some cases, Reef social profiles (i.e. Facebook page, YouTube page, Twitter page, etc.) will have tracking codes that integrate with our tools, providing improved tracking ability between platforms. Please refer to the individual Privacy Policies of each platform for more information about what data they share, how and why.

Privacy Policies of tools we use

We use several tools regularly on this site. Here are links to the privacy policies of these tools if you would like further information:

From time to time, we may add additional networks and tracking tools to the site, each with their own Privacy Policy, not linked to from here. For more information about these tools, please contact us using the details below.

How we use your data

We spend A TON of time thinking about how to make this site awesome for you.

Our mindset is that every time someone uses reefdigital.com.au, they’re giving us direct feedback about the effectiveness of our messaging, the quality of our user experience and whether or not they want to hear from us further.

In line with these points, here’s how we use your data:

  • To improve your experience by analysing usage and making changes to structure, design and content
  • To contact you if you have submitted an enquiry or subscribed to our newsletter
  • To monitor conversations we have with you via email, if you have sent us an email, enquired or subscribed to our newsletter
  • To serve you follow-up advertising. We do this via remarketing and retargeting technologies (many of which you can find written about on our blog), available from Google, Facebook and other third-party providers which you are welcome to ask us about by using the contact details on this page. These technologies examine your behaviour on our site and allow us to target you, and visitors similar to you, with ads. These ads are served by third-party networks which take into consideration your behaviours and the information they have available about you. You can opt-out of Google’s use of cookies by reviewing your ads settings and you can opt out of several networks by using Network Advertising Initiative Consumer Opt Out Page
  • To measure and improve our marketing campaigns

DO WE USE COOKIES? YES WE DO

Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognise your browser and capture and remember certain information.

We use cookies to compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business.

DO WE DISCLOSE ANY INFORMATION TO OUTSIDE PARTIES?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.

ONLINE PRIVACY POLICY ONLY

This online privacy policy applies only to information collected through our website and not to information collected offline.
By using our site, you consent to our web site privacy policy.

If we decide to change our privacy policy, we will post those changes on this page.

If there are any questions regarding this privacy policy you may contact us using the information below.

email: hello at reefdigital com au
phone number: 02 9412 1817

or via mail:
Reef Digital Agency
Suite 802, 146 Arthur St
North Sydney NSW 2060

Thank you and have a nice day!

If you want the information we have about you

Please just get in touch using the email above and we will be glad to share and/or delete.